An incredible video by Rome's FederAlberghi Hotel Assoc who rolled up their sleeves alongside RetakeRoma & started cleaning up our City Center.
It starts with:
Millions of tourists dream of coming to Rome looking like this... But when they arrive...it looks more like this.
And ends with:
We've applied the elbow grease - now it's up to City & Govt institutions to do the right thing.
And then...asking your officials (everywhere in Italy as the graffiti, garbage& stickers is a pox on our society) what are they doing with the 90 million euro each year taken out of the pockets of our visitors "for services to improve our fair City?"